Joburg, South Africa
Kjetil has done what others have failed to do and organized a big press event at the PSL headquarters in Joburg.
CNN, Norway’s N2 and a number of leading South African press people are present as Bjorn cycles in to the PSL to cheers and waves.
The CNN bureau chief, Kim Norgaard, loves the story and promises it will feature on the evening’s international edition of CNN. N2 also promise a long piece on their national evening news.
After being treated to dinner by Kjetil in one of Joburg’s most famous skyline restaurants – a place reminiscent of New York’s ‘Sex and the City’ – we return home to spot Bjorn on CNN.
It is a very big moment for the project and, hopefully, the first of many international news reports to come.